China Chocolate Peak 2008
----New opportunity, 2008 China High quality Chocolate Market!
----Nov.28th—Nov.30th, 2008, Shanghai, China

In order to lead and sparkplug high quality chocolate manufacturing & consumption, to introduce and develop high quality chocolate & high quality chocolate product, to accelerate the inter-communication & trade with the world, the second China Chocolate summit—China Chocolate Peak 2008 is decided to be held in Nov. in Shanghai. The basic background is 2008 is the Chinese high quality chocolate year, besides China, part of the speeches will refer to the marketing situation and marketing strategy of world main chocolate producing and consumption countries, with the purpose of supplying complete marketing information, as well as data, to well accelerate the development & thriving and prosperous of Chinese high quality chocolate market!

1. Focuses:
A. Well lead the company mode of manufacturing & managing, lead the authorization of distributors on high quality chocolate market---Main focus.
B. Accelerate the industrial inter-communication & cooperation---Orientation
C. China & World chocolate marketing presentation & analysis---Base
D. Increase the analysis of the chocolate in bakery industry----New point
E. Set up & carry out: 2008 is the first Chinese high quality chocolate year completely and exactly-—Terminal target

2. Summaries of some speeches:
Ms. Ji Shunying
Chinese chocolate artisan and experienced industrial expert
Summary: The 2008 Beijing Olympic Games, 2010Shanghai World Expo., 2010 Guangzhou Asian Games, etc, focuses of the world; How to make full use of such wonderful Chinese situation, to completely sparkplug & develop high quality chocolate & consumption, it is exactly the basic task of increasing Chinese chocolate consumption. As regarding to high quality chocolate and high quality chocolate market, what does it mean? What does it mean to the Chinese chocolate market, special to the local Chinese companies? And how to develop it together with such a nice background? ….
Buhler Corporation
Summary: 1.3 billions, the exact number to show the real capacity of Chinese consumption market, for chocolate, the times’ cosset, it means much more than the No. itself….

Mr.Ambrose King
Leonidas Corporation
Summary: China, the most attractive market for the world chocolate corporations as the greatest potential chocolate consumption country, it means a lot, but china market is much complicated and competitive than any other countries: huge market, various consumption grades and historic national cultures, etc, how to well cultivate and manage your brand in such a market? or how to well find out your target market and cultivate your honest clients groups? it has been the key for international brands in China…

Ms.Susan Song
Marketing Consulating representative
Summary: 2008, Olympic Games, China, the 3 word mean opportunity & success, so it does for china chocolate market. Since 2007, china chocolate market has been carved up into more and more different and small market, for 2008, how it will be? Those small & different carved market? …..
…………
…….
3. Country Chocolate Day (Under preparation)
Concept:
A date complete for a country chocolate during China Chocolate Peak 2008, with the purpose of well introducing the world wonderful chocolate and chocolate culture into China, to share the real and wonderful chocolate and chocolate experience with all visitors. (The date might before or after the Peak ).
Activities Arrangement:
A. Wonderful chocolate brands promotion in the Peak!
B. Country chocolate& history & culture show
C. Spot chocolate degustation
D. Chocolate Commercial forum
Attention: Detailed arrangement will be announced before the event once confirmed
Initial selected countries: Italy, Switzerland, Belgium & France.

4. Participants Groups:
A. Chocolate manufacturers and related companies, including raw material & machinery & packaging suppliers in and out of China.
B. Excellent Food Distributors
C. Food industry companies, which means those who are interested in chocolate business.
D. Professional associations & organizations in and out of China.
E. Related government officers in and out of China.
F. Media (only refer to appointed medias by organizing committee: Professional medias and main public medias)

5. Requests of participation:
A. All participants have to get at least some thing related to chocolate industry or business
B. No more than 4 participants of each unit.
C. At least sales manager or marketing director is allowed to join it
D. Once confirm participation, 1 piece of inch personal color picture.
Attention: Organizing committee has the right to the final resolution.

6. Cooperative Medias:
Appointed medias: China Confectionery Net: www.candychina.net
Professional Medias: 《Candy Industry》,《Candy buyer》,《Chocolate zoom magazine》,《Cadny Business》,《Food Export International Magazine》,Austrianshop, 《China Confectionery Magazine》, 《Chinese Food Journal》,《Chinese Food Quality Journal》,《Food Industrial Technology》,《Food Exploitation》,《Asian Food Industry》,《Asia food journal》, Chinese Food Business Network, Chinese Food Industrial Network,Chinese Food Technology Network,Chinese Snack Food Net, Chinese Chocolate Net Chinese Food Equipment Network, No.1 Food Network, China Food Business Network, Yishiping Network, Huichong Network, Food Spider Web, Fujian Food Network, Chinese Food News, Chinese Food Channel Web, etc
Public Medias: Shanghai Evening Post, Shanghai Morning Post, Shanghai Liberation Daily, Top Financial Daily, CCTV, Oriental TV, Jiangsu TV, Zhejiang TV, Shanghai TV,Guangzhou Daily, Guangzhou Wanbao, Hongkong Business Journal, People’s Network, New China Web, Netease, Hongkong Trade and Development Office Web, Southern Web, etc.

7. Charge (by nationality):
Chinese Nationality: 1500 RMB/one
Hongkong, Taiwan, Aomen area: 2000 RMB/one
Non-Chinese Nationality: 2500 RMB/one
Attention: The charge include the participation and the Chinese meal only.

8. Organizing Committee: Winning Consulting Co.,Ltd & CNCA
Cooperative Units: Chocosuisse, French Candy & Chocolate Manufacturers Federation, Japan Cocoa & Chocolate Association
Strategic Partner: Eurochocolate Festival

9. Contact:
Tel:+86-20-3833 9316 / 3833 9551 (Direct line)
Fax:+86-20-3833 9572
Mob:+86-13710618153
Skype: jackson-candychina
Email: jackson@candychina.com.cn
Mr. Jackson Lu
www.candychina.cn