Briefing in March of Candy China 2007

With the government and industrial association support, as well as support from all parties in Asian Countries, Candy China becomes more and more important and indispensable for candy & chocolate industry in Asia, which makes it to be the most influential and valuable exhibition for candy & chocolate industry in Asian Area, attracting all parties from different countries to participate in it. The followings is the latest process.

1. “Meeting of Press Release of New Standards of Candy & Chocolate Industry in China & Candy China 2007”will be held on Apr.3rd, 2007, in Canton Foreign Businessmen Club, from which you will know the latest focus of Candy & Chocolate in China. The Organizing Committee will answer questions from journalists home and abroad during the meeting.

2. Candy China 2007---The greatest annual industrial activity in China favored by corporation home and abroad. Till March, main list of registered exhibitor: Webb Candy (USA), Beryl's(Malaysia),Bosch(Germany), Buhler(Switzerland), YINRICH, Guan Shenyuan, Hongya, Jinying Machinery, Ruida, Tiantou, Wuzangye, Chuangbao, etc, representing 50% of the industry in China.

3. Middle-East Promotion. The Organizing Committee has set up a cooperative relationship with an authoritative TV in the Middle-East: ARA ASIA BUSINESS TV.(AABTV). The AABTV will broadcast the news of Candy China 2007 in English and Arabic in more than 21 countries in the Arab area and Middle East area.

4. Valuable purchasers. Till this information, the number of professional registered purchasers of Candy China 2007 has reached to 711, mainly from the following areas: China 51%, Middle East Countries 16%,Japan & Korea 8%, Southeast Asian Countries(Malaysia, Philippines, India,etc)12%, USA & Canada8%, European Countries(Frannce&UK&Switzerland&Italy&Belgium, etc)5%. The Asian Market will be the 2007 focus of Candy China.

5. Appreciation and Support from international industrial organization for Candy China 2007. The Organizing Committee & CNCA sincerely thank the following friendly international industrial organization: ICA, ICCO, Chocosuisse, FMM, UK Academe of Chocolate, NCA, ATO, French Candy & Chocolate Manufacturers Association, French Food Association, AIDI,ECA, Canada Candy & Chocolate Association, CMA, Japan Cocoa & Chocolate Association, Korean Food Export, etc.

6. Latest Process of China Chocolate Peak 2007 about the speechmakers. List of speechmakers & each topics:
A. Exclusive Engineer of CNCA: Ms. Ji Shunying-----The general situation & Trend of China chocolate market.
B. International Customer Director: Ms. Susan Song-------The Chocolate Consumption Marketing Analysis of Children
C. Researcher of China Brand Academe: Mr. Dai Gaonuo-------The Chinese Marketing stratagem of chocolate product.
D. Representative of Barry & Callebaut: Ms. Boon Ngee Lee--------Out look of Functional Chocolate.
E. International cocoa, chocolate & candy manufacturers Association: Mr. Tom Harrison-----The General satiation and trend of International chocolate market.(to be confirmed)

7. Promotion in the “China Confectionery & alcohol Show”. Together with the CNCA, the Organizing Committee of Candy China 2007 paid a visit to Chongqing City for the “Spring China Confectionery & alcohol Show” to announce officially the event of Candy China, of its authority in China.

Candy China 2007, located in China, joins the whole Asian Areas, as well as between the whole world and China, together in Candy & Chocolate Industry.

The Organizing Committee
www.candychina.cn
www.candychina.net